Bobby Zithelo
I’m a filmmaker and visual artist based in Dublin, Ireland. I direct commercials, Music videos, documentaries, and anything that tells a story with style and impact.
My commercial work includes projects for Adidas, Life Style Sports, Jameson, Brown Thomas, RTÉ, Red Bull, Guinness and a few others I’ll drop into conversation if needed. I like visuals that punch, edits that move, and work that doesn’t waste your time.
Outside of ads, I’ve made films about identity, community, and culture in modern Ireland. My documentary THIS LAND picked up a few awards and started even more conversations. OUR LAND docu-series (2022) looked at everyday life through an unfiltered lens, while UP NEXT spotlighted Irish hip-hop before everyone else was talking about it.